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01 引言:企业形象的概念及划分
02 研究设计及理论框架介绍
03 结果与讨论:高频实词、关键词、情态动词等
04 研究发现:华为公司形象及译者翻译策略
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01 请问背后的意识形态到底是什么?针对本研究,又该如何理解?
02 对华为公司的图片资料怎么研究?
03 企业的他者形象塑造如何来研究?
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讲座最后,梁茂成教授进行了总结。胡教授《社会责任报告》英译中的华为公司形象研究,对广大听众深有启发,激发了大家的科研热情,相信同学老师们都收获良多。
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发布者:胡开宝,转转请注明出处:http://lib.ecolearning.cn/archives/21998